Costa Coffee was aiming to introduce a new approach to understanding how its employees’ views and providing line managers and other key staff with relevant information on a dashboard.
They had selected Glint, a measurement tool which is part of LinkedIn’s offer, and approached Blackford Hunter initially to support the programme management for its roll-out. With a range of projects already in-hand the corporate internal communications team needed to bring in some short-term support.
Ken took this on working with a cross-functional team representing various strands of the business internationally as well as the Glint program team.
Roll-out of Glint was a high-visibility programme and a bedrock delivery for the Costa’s HR strategy.
This meant Ken had to familiarise himself with a new client and the Glint system/methodologies in a very short timescale if the desired launch window was to be achieved. It was.
Critically the launch was achieved through collaborative working and by ensuring the required knowledge to get the most from Glint was nurtured within the client team.
Ken also led the development of launch communication approach and key collateral which helped achieve a response rate in excess of 80%.
Wow!
Beyond the launch phase, Ken was invited to provide a ‘critical friend’ approach in interpreting the data which resulted in some improvement opportunities being identified.
Ken also took the results and actions areas and set them in context with another major programme of work – demonstrating where there were opportunities to connect internal and external brand activities and foster new levels of employee engagement and drive business growth. The findings were welcomed by the senior stakeholder with a short initial response. “Wow!”